Tag Archives: metrics

Keeping Your Website Fresh

Posted on November 8, 2012 by Sarah Wood

One of the web’s ongoing challenges is keeping your website fresh for customers and in-line with your evolving strategy. Looking at your site every day, it becomes difficult to see it as if you were coming across it for the … Continue reading →

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Use Crowdbooster to Analyse Twitter Use: Advent Daily Tip 16

Posted on December 16, 2011 by Sarah Wood

If you find your audience is using Twitter and you are spending time on there working on engagement and increasing an audience, you will want to be able to analyse how effective your efforts are being over time. Twitter’s own … Continue reading →

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Are You Engaging Your Fans on Facebook?: Advent Daily Tip 15

Posted on December 15, 2011 by Sarah Wood

I wrote yesterday about how Google Analytics gives you a very powerful level of understanding on your website and surrounding activity; today I am looking at how you analyse usage of your Facebook pages. While a lot is talked about … Continue reading →

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Love your Google Analytics: Advent Daily Tip 14

Posted on December 14, 2011 by Sarah Wood

Google Analytics is by far the most popular tool for small and medium businesses to track web site usage – and as it is free, simple to install and easy to customise for your needs, it is well worth the … Continue reading →

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Made to Measure: Advent Daily Tip 13

Posted on December 13, 2011 by Sarah Wood

Today it’s time for a confession – I love measuring things. Not how tall your children are growing up the doorframe, or square footage of parsnips in the garden (though they are interesting too), but what is going on behind … Continue reading →

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